The Cornish are immensely proud and passionate of their culture, identity and sense of place.

Aside from the symbolism of the black and white flag of St Piran’s Cross and the stunning landscape, a large part of that identity is the language and dialect.

Many Cornish words have locally made into everyday Cornish dialect; a launder is a gutter, hent is rain, scat is to knock over, moryonens are ants and a tuss is, well, a tuss.

It’s allegedly taken from tozen which was a bull’s penis but the Cornish insult added an erect element to it – a bit like calling someone a pr*ck over the border in England. It seems that the Cornish do everything in style, and swearing is no exception.

Now, being called a tuss can be a cutting insult – or a jokey term for someone who has just made a mistake. Like all swearing, it’s all a matter of context.

To celebrate the magical Cornish dialect and the call of the tuss, we’ve created a range of tuss tshirts in four styles, many different sizes and three colours; black, white and grey.

So be a tuss with pride and let the world know where you are from, or send a special birthday or Christmas gift to a mate who’s a tuss – you won’t regret it.

The money spent on buying a tuss tshirt will stay in Cornwall, where it belongs.